careers

 Job purpose

In this position, you will be an integral part of the development and execution of marketing plans to reach targets from brand awareness to product promotion.. You should be up-to-date with the latest digital technologies and social media trends and marketing techniques. 

 Duties and responsibilities

• Develop social media strategy, and create and administer content on all social media platforms, such as Facebook, Instagram, Youtube, and Twitter, to grow followers and ensure user engagement.

• Manage content calendar, write copy, schedule posts, Articles, plan for boosts and track conversion rates. Write long-form and short-form social media messages that attract new users and engage current users.

• Capture and analyze the appropriate social data/metrics, insights, and social media best practices to measure the success of every social media campaign, then use that information to refine future campaigns.

• Brainstorm and develop ideas for creative marketing campaigns.

• Stay up to date with the latest social media best practices and technologies.

• Participate in moderation and answering comments and messages.

• Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)

• Suggest and implement new features to develop brand awareness, like promotions and competitions.

• Monitor the performance of the campaigns deeply & continuously.

• Performing other duties related to marketing when needed.

Requirements 

• Proven experience as a social media specialist or similar role.

• Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and market research methods

• Demonstrable experience in marketing data analytics and tools

• Solid computer skills, including MS Office, marketing software (Adobe Creative Suite & CRM) and applications (Web analytics, Google Adwords etc.)

• Knowledge of HTML, CSS and web development tools (e.g. Dreamweaver) desired

• Well-organized and detail oriented

• Exceptional communication and writing skills

• Commercial awareness partnered with a creative mind

• BSc/BA in marketing, communications or equivalent

• Excellent Arabic & English skills